Ambassadors support local news

Purpose is quite the buzzword these days, but many people recognize that without a purpose, there isn’t much reason to exist.

The Branch Herald’s purpose and mission is to build community primarily within Farmers Branch, but also with our neighbors in Addison and Carrollton. We strive to build connections that strengthen our city.

To that end, the Branch Herald is launching its Ambassador Program. The initiative aims to foster closer relationship between the community and the news organization that serves it. We invite enthusiastic members of the community to become ambassadors to advocate for the Herald's mission and values and share the news with other residents, business owners and visitors to our beloved city.

The Ambassador Program is designed to enhance community engagement, and it offers a plethora of benefits to those who join. Ambassadors will play a pivotal role in promoting the Herald’s content, events and services, helping to amplify the voice of local news and ensuring that Farmers Branch residents are well-informed about happenings in their area.

Benefits of Being an Ambassador

Ambassadors for the Branch Herald will enjoy an array of perks:

• Magnetic Bumper Stickers: Ambassadors will receive free magnetic bumper stickers to proudly display their support for the Herald.
• Merchandise: Ambassadors will be able to purchase yard signs and other merchandise at cost, allowing them to spread the word without breaking the bank.
• Exclusive Access to Events: Ambassadors will get first dibs on tickets to Herald-hosted events, ensuring they are always at the forefront of the action.
• Participation in Surveys and Polls: Ambassadors will have the opportunity to provide their input and opinions through regular surveys and polls, helping to shape the future of the Herald.

The Herald’s Ambassador program will have an additional layer of benefit for those who are paid subscribers to premium content, as subscriptions are a cornerstone of financial support for the Herald. Additional benefits are:

• Free Merchandise: Free yard signs and other merchandise.
• Premium Priority: Priority on the first tickets available to Herald-hosted events.
• Special Mention: Premium Ambassadors will get a mention on the website for their efforts supporting the Herald.

Expectations and Responsibilities

The Herald is looking for ambassadors who are passionate about local news and eager to share its value with others. Key responsibilities of ambassadors include:

• Promoting Content: Sharing articles, newsletters and other content on social media platforms and through word-of-mouth.
• Attending Events: Participating in Herald-hosted events and encouraging others to join.
• Displaying Support: Using merchandise such as bumper stickers and yard signs to increase visibility of the Herald in the community.
• Providing Feedback: Offering constructive feedback to the Herald to help improve its services and better serve the community.
• Providing Testimonials: Letting everyone know why you love the Herald.
• Participating in Surveys and Polls: Engaging in surveys and polls to provide valuable insights and opinions about the Herald’s initiatives.

The Branch Herald’s Ambassador Program is more than just promoting local news; it is about building a strong, united community in Farmers Branch. Ambassadors will bridge connections among residents and foster a sense of belonging and shared purpose. Through their efforts, the Herald aims to create a platform where all voices are heard, stories are shared and the community thrives together.

The Branch Herald is excited to welcome new ambassadors into its fold, believing that this program will not only strengthen its bond with the community but also ensure that local news continues to thrive in Farmers Branch. Interested individuals are encouraged to apply and become a part of this dynamic initiative.

For more information about the ambassador program or to sign up, email ambassadors@branchherald.com, and our community manager, Erline Martinez-Miller, will set you up.